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Jun 4th, 05:17


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Amazon is already known for its speedy delivery options for consumers. Now , the online retail giant is about to get faster by switching its two-day delivery to one day for Prime members at no additional charge.The announcement was made today during a Q1 earnings call by CFO Brian Olsavsky, who added that the program is already being tested in North America and will later be available worldwide."We're currently working on evolving our Prime shipping program, which has historically been a two-day program, to a one-day shipping program," Olsavsky said. "We'll be building most of this capacity through the year in 2019."Enacting the change comes at a high cost to meet the logistical needs — $800 million. Amazon's transportation partners like USPS, UPS and FedEx will be included in the transition in addition to its own delivery service.“We’re already starting down this path ,” Olsavsky said. “We’ve expanded the number of zip codes eligible for one-day shipping.”The initiative will add value to the $119 annual Prime membership fee, of which more than 100 million customers enjoy perks like free access to its streaming TV and films, unlimited reading and exclusive deals, as well as same-day delivery for eligible zip codes. With one-day delivery positioned as the standard for Prime users, Olsavsky believes it can increase consumer spending.“We think that will open up a lot of potential purchases and will open up convenience to those customers,” Olsavsky said.Want more?Why an Expanded Amazon Partnership Is a Big Deal for Kohl’sFrom Amazon Returns to Weight Watchers Studios: How Kohl’s Is Luring in ShoppersWhy Amazon Is Shutting Down Its Online Marketplace in China Sofia Richie is the newest celebrity fan of Alexander Wang's ongoing collaboration with Adidas.The 20-year-old was seen out and about in Los Angeles yesterday clad in two Adidas x Alexander Wang pieces.Richie Womens Nike Air Max , who's dad is "Endless Love" singer Lionel, looked stylish in a cropped gray T-shirt that revealed a flash of a lacy black bra underneath. She went for an ab-baring look, teaming the top with shiny black Adidas x Alexander Wang snap-closure track pants.On her feet, the star went with Adidas x Alexander Wang AW Bball Soccer sneakers that have sold out everywhere online. The shoes feature a leather and suede upper, with a foam midsole and an elevated rubber sole. They're mostly black and white, with a pop of teal at the laces. Before selling out Cheap Nike Shoes , the kicks were going for $250.The "it" girl pulled together her look with a classic black quilted handbag from Chanel and a pair of oversized black sunglasses from Celine.Richie is not the only star to give her seal of approval to Adidas x Alexander Wang. In fact, Kaia Gerber is a big fan of the same sneakers, which she seemed to wear just about everywhere last summer.Below, watch a behind-the-scenes video at Eva Chen's FN cover shoot.Want more?Scott Disick and Sofia Richie Venture Out for an Afternoon Shopping Spree in Contrasting StylesSofia Richie Wears the Leggiest Black Dress With Strappy SandalsSofia Richie Does a Modern-Day 'My Fair Lady' for Derby Day in Australia